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"We never realized the power of the media until Lara
Travars put our people on the map in The Wall Street Journal,
New York Times - everywhere!
Thanks to Lara's expertise, our visibility at that company
rose 500% in six months. Over and over, this exposure led
very directly to increased business.
When market conditions presented significant challenges,
we trusted Lara to protect our image. The groundwork she laid
and her crisis strategies eased tension and prevented negative
coverage.
Half a decade later, we're still talking about the counsel
that changed the course of our careers – and we're still
using it!"
Shelly F. Fust
Senior Client Partner
Korn/Ferry International
"Lara Travars is, by far, the most outstanding communications
professional I know.
I had the distinct pleasure of working directly with Lara
at a public company she represented. She has a clear sense
of what constituents need and crafts communications on their
level, in terms they understand.
Lara is also a phenomenal writer. She listens to her clients
and ensures they're portraying the right message. Moreover,
she does it in such an intuitive, logical manner that it is
never misconstrued.
I recommend Lara and The Travars Group without hesitation.
They are the absolute best."
Robert A. Finkle
Former Executive Vice President
Triangle Pharmaceuticals, Inc.
Vice President, Sterling Diagnostic Imaging, Inc.
"We're excited about our new website, RLL.com, and we're
thrilled with The Travars Group!
Lara and her team provided the most in-depth strategic
recommendations in the business. They held interactive discussions,
scoped competition, analyzed our former
site, factored our audiences, and designed, developed, and
wrote everything with the impact we need to exhibit our leadership.
I've worked closely with Lara on many highly successful
projects over the years. She really "gets it," with
a refreshing whole-life approach that goes far beyond anything
out there. Lara and her group are outstanding - at the top
of my list of recommended partnerships."
James A. McFadzean, Jr.
Vice President, Technology Practice
Rusher, Loscavio & LoPresto
"Entertaining, fascinating and a boost to our morale
and our bottom line.
Lara Travars knows what she's talking about, and it shows.
Who else could combine hard-hitting must-haves with hilarious
storytelling, and keep a diverse audience totally enthralled?
Lara made us laugh and made us cheer and made us think.
But most of all, she presented real solutions to real challenges.
We came away re-energized, re-committed and ready to roll.
Intelligence, heart and humor. Lara's got it all."
Maria Garcia
Editor
Associated Press
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